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About Me

​General information 

  • Name: Alessandra Morana  

  • Masters: Mass Communication Creative track 

  • Major: Marketing 

  • Minor: Art 

  • AA: Business Administration In MDC

  • Organization: PTK Honor society 

  • Languages: Spanish, English, Italian 

  • Hobbies: Paint, Create, Iceskating, horse riding  

Education

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Hello, I’m Alessandra—Ale for short. I’m an Art Director and Marketing Manager with a background in Marketing and Art from the University of Miami, and a Master’s in Mass Communications from Florida International University and Miami Ad School.

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I specialize in building brands through strategy, design, and real-world experiences, leading branding, rebranding, and integrated marketing campaigns across the U.S. and Latin America. I’ve worked with companies like AGS, Morana Car Service, Alma, and Balloons by Luz Paz, developing creative strategies, managing teams, and producing events that connect brands with their audiences.

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Originally from Valencia, Venezuela, I bring a global perspective shaped by living, traveling, and working across cultures. Having visited over 20 countries, I’m deeply inspired by people, places, and stories—something that naturally fuels my creative approach.

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Outside of work, I’m a dog mom, a passionate cook, and someone who’s always chasing new experiences—especially by the ocean.

Work ​
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Skills

  • Visual Design

  • Creative Direction

  • Communication Skills

  • Project Management

  • Strategic Thinking

  • Attention to Detail

  • Art Director

  • Managing

  • Social Media Marketing

  • Product Development

  • Marketing Strategy

  • Branding

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